Promoting Salmon Literacy

Alaskans care deeply about salmon. A survey of 2,068 Alaskans by DHM for The Salmon Project revealed that nine out of 10 respondents viewed their connection to wild salmon as important — most viewed it as very important. 

In the 2013 Salmon Project survey Alaskan Connections to the Wild Salmon Resources, Alaskans gave many reasons for their profound sense of connection to salmon:

  • Nearly seven in 10 respondents felt “strongly connected” to wild salmon through eating and enjoyment of its taste and/or nutritional qualities
  • More than nine in 10 said wild salmon represented an important symbol of Alaska
  • Two-thirds of respondents felt strongly connected to the idea that salmon are part of their Alaskan identity
  • Nearly nine in 10 took pride in Alaska wild salmon as a world-renowned premium product

These strong connections to wild salmon underpin some of the current work of Nautilus, including the State of Alaska Salmon and People synthesis that is now entering the harvest stage.


Although Alaskans are currently strongly connected to salmon, global declines in wild stocks outside of Alaska have taken salmon literacy down with them — we are committed to keeping that from happening here.

By strengthening Alaskan’s salmon knowledge through the dissemination of SASAP information, we are working to ensure these deep connections between salmon and people will endure.

We are strengthening Alaskan’s connections to salmon by partnering with Alaska institutions with similar goals. Recently, Nautilus staff and SASAP researchers met with government and industry partners in Juneau to share SASAP updates and explore options for partnerships to promote salmon literacy – those conversations will shape the next set of SASAP publications and the new SASAP website under development – stay tuned!

Drs Ian Dutton (NII) and Peter Westley (UAF) taking a moment to explore salmon habitat near Juneau